The international competition situation of wushu application for Olympic Games in Porter's Five Forces Model

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Details: Category: 2023, Volume 19; 11 April 2023; Hits: 188

Xiaoqi Zhang¹, Bo Wen², Hongxiao Wang³, Shihui Liu¹

¹ School of Physical Education and Health, Guangxi Normal University, Guilin, China
² P.E., Hanshan Normal University, Chaozhou, China
³Jilin Sport University, Changchun, China

Author for correspondence: Bo Wen; P.E., Hanshan Normal University, Chaozhou, China; email: This email address is being protected from spambots. You need JavaScript enabled to view it.

Xiaoqi Zhang: https://orcid.org/0000-0002-6731-2928

Abstract

Background and Study Aim: Wushu has applied for entry into the Olympic Games three times and all failed. On January 8, 2020, wushu entered into the Dakar Youth Olympic Games, which also provided an opportunity for wushu's application to enter the Olympic Games. The purpose of this study is knowledge about the interfering factors of wushu's application to enter the Olympic Games and clarify the international situation of wushu's application to enter the Olympic Games.

Material and Methods: This research is based on five forces model's research paradigm, using the method of literature review, and analysing relevant research results and policy documents.

Results: Among the chips of wushu's application to enter the Olympic Games, wushu already has the preconditions to enter the Olympic Games, and it can bring benefits to the Olympic Games in terms of culture and public attraction. Among the barriers of wushu's application for entry into the Olympic Games, the relevant policies and strategic guidelines of the International Olympic Committee have challenged wushu's entry into the Olympic Games. Among the threats of competitive events, the popularity of existing competitive events, the youth attraction of potential events, the promotion mode and channel, the social influence, and the locality of alternative events are all the influencing factors that threaten wushu's entry into the Olympic Games.

Conclusions: The authors suggests that the future research on internationalization of wushu and applying for the Olympic Games should focus on how to improve wushu popularity, youth attraction and social influence.

Key words: martial arts, competitive strategy, competitive situation, brainstorming, barriers

AMA:
Zhang X, Wen B, Wang H et al. The international competition situation of wushu application for Olympic Games in Porter's Five Forces Model. ARCH BUDO. 2023;19
APA:
Zhang, X., Wen, B., Wang, H., & Liu, S. (2023). The international competition situation of wushu application for Olympic Games in Porter's Five Forces Model. ARCH BUDO, 19
Chicago:
Zhang, Xiaoqi, Wen Bo, Wang Hongxiao, Liu Shihui. 2023. "The international competition situation of wushu application for Olympic Games in Porter's Five Forces Model". ARCH BUDO 19
Harvard:
Zhang, X., Wen, B., Wang, H., and Liu, S. (2023). The international competition situation of wushu application for Olympic Games in Porter's Five Forces Model. ARCH BUDO, 19
MLA:
Zhang, Xiaoqi et al. "The international competition situation of wushu application for Olympic Games in Porter's Five Forces Model." ARCH BUDO, vol. 19, 2023
Vancouver:
Zhang X, Wen B, Wang H et al. The international competition situation of wushu application for Olympic Games in Porter's Five Forces Model. ARCH BUDO 2023; 19

OUR POLICY

Mission of ARCHBUDO

The specific mission of the Archives of Budo 2023 is to strive for a breakthrough in public perception of a broad class of combat sports and martial arts as specific means of innovative agonology.